Design Aesthetics

Everybody knows what design is but few know of, or even consider the Aesthetics of Design

Aesthetics is a sense of perception

Aesthetics is subjective as it plays on your sense of perception, and no two people can explain why they both like the same thing but use different words. One would describe the balance and the harmony and the other one will relate to the emotional attachment and just say, “I don’t know why, but I like it”

That’s the thing about Aesthetics. We are not always consciously aware of it. It’s something that just is.

That’s the same with designs and layouts.

We pay special attention to the little things so that the work or the design looks good overall without us having to explain the why’s. We find those little things that drive you crazy, such as weird sentences, made up facts, slightly skew lines, dodgy colours or just a plain “what the heck were they thinking to combine all those fonts in that annual report?” and we fix it up and make it look brand spanking new

So why use us?

We could go on because our service is excellent and that your brand is your identity and how important it is to get it right, but you already know that and that’s why you are here

But we know you are mildly curious, so in a nutshell; We have 15 years of experience in design, layouts, writing (all sorts of stuff) as well as years of teaching all things design, from Corporate Identity Design to Comic Book layout and from Design Ethics to Board Game Development

And we love what we do

So let us help you do what you need to do in order to get the job done

Contact us if you would like to start a conversation

redesign.potential@gmail.com

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